I’ve lived in Saranda long enough to know one thing: people come for the beaches, but they stay for something deeper. The turquoise water of the Ionian Sea is the headline, yes. But behind it, tucked away in the mountains, villages, and hidden valleys, you’ll find the real Albania. And if you’re looking at real estate here—whether it’s Saranda apartments for sale or beachfront property in Ksamil—you can’t ignore these quieter corners.

They shape the lifestyle. They shape the value. And, honestly, they’re part of why I love working in this market.

 

Not Just Sand and Sea

Everyone talks about the Albanian Riviera as if it’s only about the coastline. Don’t get me wrong, I’ll defend Saranda’s beaches against anywhere in the Mediterranean. I truly believe Saranda offers the best value on the entire Mediterranean coast—especially when you compare seaview apartments here to places in Greece or Italy.

But here’s what surprises visitors: drive 20 minutes inland, and you’ll find hidden lakes where the water feels colder, sharper, and almost untouched. There’s one lake I know near the road to Delvina where, in the early morning, the mist hangs low. You’d swear you were somewhere in the Alps, not five kilometers from a busy tourist town.

Those contrasts—mountain air one moment, saltwater breeze the next—make southern Albania unique. And it’s why real estate here is more than just a beach house investment. It’s about lifestyle, about balance.

 

Olive Groves and Old Stones

Last month, I visited a family in a small village above Lukovë. They’ve kept their olive grove for generations, the kind of gnarled trees that tell stories older than any of us. Sitting with them under the shade, drinking thick homemade raki, I realized: this is part of what people buy when they invest here. It’s not only walls and windows. It’s heritage.

Investors sometimes ask me, “Why should I choose Albania over Montenegro or Greece?” And I always bring up things like this. In Albania, the communities have managed to hold onto identity. You still see children playing football on dusty village squares, elders drinking Turkish coffee outside the corner shop, women selling honey jars by the roadside.

These details may not make the glossy brochures, but they matter. And honestly, they make a big difference when you’re considering long-term value.

 

Stories From the Job

A few weeks ago, I was showing a villa in Ksamil. Not far from the famous beach, but tucked just enough away to feel private. The client was from Scandinavia. He had traveled around Europe looking for a vacation property. I opened the balcony doors for him, the sea stretched out endlessly, and he just stood there, silent. Then he laughed. Not the polite kind of laugh—more like the laugh of someone realizing they’ve just found exactly what they were looking for.

Moments like that remind me why I do this work. Sure, I can talk about ROI, rental yields, and affordable properties all day (and trust me, I will). But at the heart of it, this is about people falling in love with a place.

 

Tangent: The Food (Because You Can’t Ignore It)

Let me go off-topic for a second. If you’re thinking about buying in Saranda or Borsh, you’ll end up eating a lot of fresh fish. And trust me, that’s not a bad thing. There’s a little spot up the road from Qeparo that does grilled sea bream with lemon in a way that should be illegal. I sometimes schedule property viewings around lunchtime just so clients can try it. It sounds funny, but it works. Real estate isn’t just about square meters—it’s about everything around them.

 

Where the Investments Are Happening

Now, let’s talk about the market. Everyone knows about Saranda apartments for sale. They move fast, especially those with full sea view. Prices per square meter have risen, but compared to Italy, Croatia, or Greece, they’re still remarkably affordable. That’s why demand keeps growing.

Take the luxury villa on Panorama Street in Saranda, for example. It’s under construction, with total seaview, positioned right above the main road where every balcony frames the Ionian. It’s one of those projects where I know, deep down, the value will only climb once it’s finished. You can see it here: Luxury villa on Panorama Street.

Then there’s Ksamil. Everyone thinks it’s already “discovered.” But the truth is, demand there keeps outpacing supply. Right now, there are only six furnished, luxury units left in one of the most exclusive projects—swimming pool for residents, brand new building, and high ROI potential. This is exactly the kind of property that ends up booked out on Airbnb for months. If you want to check, it’s here: White Residence Ksamil.

And Borsh… oh, Borsh. It’s still a little raw, but that’s what makes it special. Longest beach in Albania, surrounded by mountains, olive groves that seem endless. The main street that connects it directly to Saranda and the other coastal towns has become a magnet for new projects. One of my favorites is a set of four villas with swimming pools, private parking, verandas, and sweeping sea views. It’s the kind of project that combines nature and luxury effortlessly. See for yourself: White Villas Borsh.

 

Beyond the Beaches

What I want people to understand is this: investing here is not only about the sunbeds and cocktails. Yes, beachfront property will always attract buyers. Yes, seaview apartments will continue to dominate the market. But don’t forget the lakes tucked in the hills, the villages where time feels slower, the olive groves older than countries. They add layers to the lifestyle, and they make this region more resilient to market swings.

And if you’re still unsure, come spend a day with me. We’ll start in Saranda with a tour of modern seaview apartments. Then we’ll drive up the coast to Borsh for villas by the olive groves. Maybe stop in a tiny taverna for grilled sardines and homemade wine. By the time the sun sets over the Ionian, you’ll understand exactly what I mean.

 

Final Thoughts

Southern Albania is changing fast. Some people worry about overdevelopment, and it’s a fair concern. But from what I’ve seen, the projects that combine respect for the land with modern comfort—those are the ones holding long-term value.

If you’re looking for affordable properties with growth potential, if you want more than just a summer house, then keep an open mind. Look at the lakes, the mountains, the villages. Because Albania beyond the beaches is where you’ll find the real story. And, maybe, your next investment.


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