I’ve been working in real estate in Saranda long enough to see patterns repeat themselves.
One of them is this: people often recognize an opportunity only after it’s gone.

Ask anyone who bought property in Greece 10 or 15 years ago — they’ll tell you the same story.
“I wish I bought more when the prices were still low.”
Now it’s happening again, just a few kilometers north.
Only this time, the place is called South Albania.

And if you missed Greece, I’m telling you honestly… don’t miss this one.

 

From the Greek Boom to the Albanian Riviera

I still remember when Greek coastal towns like Parga, Lefkada, or even Corfu weren’t considered “luxury destinations.” My family and I used to go there by car, and you could see houses almost touching the sea that today would cost millions. Back then, they were just homes. Nothing fancy.

Then tourism exploded. Then social media. Then international buyers.
And suddenly, the “Mediterranean dream” became expensive — and in many areas, almost unreachable.

The same energy is now building here on the Albanian Riviera.
And it’s happening fast. Faster than many people outside Albania realize.

 

Why Albania Is the “Next Greece” (But More Affordable)

Something interesting is happening right now in 2025.
We’re seeing high demand, limited supply, and international attention — the same early signals Greece had before its big boom. But Albania still has what Greece lost: affordable properties.

Especially Saranda apartments for sale, new residences in Ksamil, and the villas being developed in Borsh.

I know it may sound like a bold statement, but I truly believe Saranda offers the best value on the entire Mediterranean coast. I see it daily — in the way tourists react when they walk into a seaview apartment for the first time, or when investors realize that you can still buy beachfront property for a fraction of what it costs across the border.

Last month, I walked a client through a brand new residence in Ksamil. The moment they stepped onto the balcony and saw the water change from turquoise to deep blue with the afternoon sun, they just froze. They didn’t say anything for a moment. Then they turned to me and whispered, “This can’t be real.”
Moments like that remind me why I do this job.

 

Let’s Be Honest: The Market Is Moving Quickly

I’m not the type to push fear or pressure. But I’m also not going to pretend that prices are staying low. They aren’t.

Especially in Ksamil and Saranda.
And especially in new-build, high-quality residences.

In 2023 and 2024, people were still discovering Albania.
In 2025, they’re already planning second homes here.

The difference is huge.

 

When Greece Got Expensive, It Was Already Too Late

Let me tell you a small tangent — something that stuck with me.

A few summers ago, I was in a seaside village not far from Igoumenitsa. There’s a small café there run by an elderly couple. The husband told me that many years ago, foreigners came and bought land for almost nothing. He didn’t think much of it at the time. Now, those same plots are worth 20–30x more.

He shook his head and laughed, saying, “We didn’t see the gold under our feet.”

Whenever I hear people hesitate about Albania, I think of that man.
I think of how opportunities disappear quietly.

 

Saranda: The Strongest Appreciation Curve in the South

Saranda has something special — a mix of community, safety, scenery, and modern development. But what truly sets it apart is its view. Most cities in Europe don’t have this kind of natural amphitheater where nearly every apartment faces the sea.

One perfect example is this seaview apartment we currently have on Skënderbeu Street:
👉 https://www.vivaview.al/en/properties/seaview-1-bedroom-apartment-for-sale-in-saranda-skenderbeu-street-fully-furnished

It’s a fully furnished 1+1 in a quiet and safe neighborhood, part of a newer residence with luxury finishing, and the view is completely unblocked — like the Ionian Sea was placed there just for you.
And yes, the building includes a private swimming pool for residents.

A few years ago, this kind of apartment would have been half the price.
That window is closing.

 

Ksamil: Albania’s “Lefkada Moment” (But Earlier)

Ksamil today reminds me of what Lefkada felt like before it exploded.
Beautiful. Calm. Slightly underrated. But with a magnetic pull you can’t quite explain.

People often think Ksamil is just a summer village — but drive there in late September or early October and you’ll see something else. The air is still warm, the water is calm, the cafés smell like fresh byrek and strong coffee, and life moves at the perfect pace.

The new residences being built there are different from what Ksamil used to have.
They’re more refined. More private. More like the Mediterranean quiet luxury trend.

A good example is this 1-bedroom apartment under construction for 2025:
👉 https://www.vivaview.al/en/properties/modern-1-bedroom-apartment-in-ksamil-62m2

Brand new building. Finished summer 2025.
Private swimming pool for all residents.
A quiet neighborhood — the kind where you hear birds in the morning.
And just a 7-minute walk from the beach.

That’s the level of living people dreamed of in Greece years ago.
Now it’s happening in Albania.

Another powerful example is this 2025 luxury duplex:
👉 https://www.vivaview.al/en/properties/luxury-duplex-for-sale-in-ksamil-new-building-pool-near-beach-139m2

Two private swimming pools — one exclusively for the duplex, another shared with the residents.
Underground parking included.
Only a few units in the whole building, which means true privacy.
And just 300 meters away from both the beach and the center of Ksamil.

ROI can reach up to 16% per year.
Try finding that in Greece today.

 

Borsh: The Next Big Step (If You Want What Greece Once Offered)

When people ask me where the “next big thing” is — not today, but 5–10 years from now — I always mention Borsh.

It has the longest beach in the south, untouched slopes, olive trees everywhere, and a peacefulness that’s becoming rare in Europe. If you know the little family-run grill near the old stone bridge, you know exactly the feeling I mean. That warmth. That simplicity. That authenticity.

And because Borsh is still developing, this is where you find appreciation potential similar to what Greek villages had before the boom.

Our White Residence Villas project is exactly in that spirit:
👉 https://www.vivaview.al/en/projects/white-residence-villas-borsh

Four luxury villas on the main street of Borsh.
Built by our own construction company — over 15 years of experience and 150+ professionals.
Each villa is 300m² total area across three floors.
Private pools, wide verandas, big windows, private parking.
Seven-minute drive from the beach.
Surrounded by nature and sea views.

They’re the definition of quiet luxury.
The kind people look for but rarely find anymore.

 

If You Missed Greece… Albania Is Your Second Chance

I say this with honesty: Albania today is what Greece was 15–20 years ago.
Not in style — Albania has its own identity — but in opportunity.

Prices rising.
Demand growing.
Tourism expanding.
International attention increasing.
And supply staying limited.

Once the major hotel brands, foreign investors, and bigger developers arrive, the affordability that exists today will be gone.

Just like it happened in Greece.

 

Let Me Tell You One More Story

A small anecdote.
A few weeks ago, I took a couple to see a seaview apartment in the hills of Saranda.
Before the viewing, we stopped for a quick espresso at a little café near the old school — the kind of place tourists never find. The owner brought us some homemade petulla without asking. Albanians just do that.

The couple told me they had planned to buy in Corfu, but everything was too expensive now.
After they walked into the apartment, the woman looked at me and said,
“If this was in Greece, it would already be sold.”

She was right.
And that sums up everything I’m trying to say in this article.

 

The Market Is Still Early — But Not for Long

If you’re reading this and thinking, “Maybe one day”, let me be clear:
One day always becomes too late.

Greece had its moment.
Spain had its moment.
Montenegro had a small one too.
Now it’s Albania’s turn — especially Saranda, Ksamil, and Borsh.

And honestly… I don’t want people coming back to me in five years saying,
“I wish I bought when you told me.”

 

Final Thoughts

I live here. I work here. I walk these streets every day.
I see the construction, the families moving in, the tourists staying longer, the investors returning again and again.
I see the shift — and I feel it in my bones.

If you missed Greece…
Don’t miss Albania.

Because the Albanian Riviera is not just rising.
It’s rising fast.


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